Visual Brand Design
This is a one-year master’s program that prepares you to work professionally with visual identity and brand communication. You combine knowledge from several fields — design, marketing, art direction, and social media — and also learn how new AI tools can be applied in brand work. The program is built on collaboration with companies and agencies, giving you both creative and strategic tools to lead brand projects locally and globally.
Focus
- Analyze current cultural and social trends and understand how they affect brand perception — with the goal of creating strategies that engage the right target audiences.
- Design powerful brand experiences using modern media and AI tools.
- Work across disciplines including marketing, sociology, design, fashion, and UX/UI to develop more thoughtful and effective projects.
Career opportunities: brand designer, art director, visual designer, visual strategist, brand strategist, social media manager, communication designer, event designer.
