Become a future leader in sports business management and business development.
This four-year bachelor’s program (Bachelor of Science) comprises three years of study where the world of sports meets business strategy, innovation, and international leadership, followed by a one-year internship through our industry partnerships with among others FIFA, Nike, Formula 1, and Real Madrid Foundation.
The program is specifically designed for those who want to turn their passion for sport into a professional career in management, marketing, finance, or event management. Studying abroad also provides personal development and opens the door to an international career.
Studies are primarily conducted in Marbella (Spain), but also include specialization periods at campuses in Switzerland (Crans-Montana) and Abu Dhabi. Accommodation, meals, and health insurance are included in the price during your time at the school, along with international internships. All instruction is in English. The program is CSN-eligible.
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You’ll gain in-depth knowledge of sports organizations’ structure, commercial development, sponsorship, data-driven decision-making, digital marketing, law, and e-sports. Through the advanced Sports Lab, you’ll practice acting as CEO of a sports club or organization. You’ll be responsible for realistic scenarios, including event planning, budget management, sponsorship negotiations, and media strategy.
- Program highlights
- Duration: 4 years (1 year of internship, with 2 internship periods and global campus exchange)
- Location: Marbella (Spain), Crans-Montana (Switzerland), Abu Dhabi (United Arab Emirates)
- Focus areas: Sports management, entrepreneurship, finance, digital marketing, law
- Practical learning: Sports Lab, case studies, live projects, and industry competitions
- Industry exposure: Partnerships with FIFA, Nike, Formula 1, Real Madrid Foundation, and more
Internship & experience:
Two comprehensive internship periods give you valuable work experience and industry connections. You’ll have the chance to apply your knowledge in real roles within the sports, events, or visitor industry. At the same time, you’ll build your professional portfolio with projects, analyses, and insights from real assignments, giving you a concrete advantage in the job market.
Career opportunities
Sports clubs, e-sports, events, consulting, luxury travel, and sponsorship.
Application documents:
- High school transcripts
- CV
- Copy of valid passport
- Personal statement
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